Over the past five years, the flexible workspace industry in Asia has undergone a significant transformation. What started as open-plan, community-driven coworking spaces has evolved into premium, hospitality-focused environments that rival luxury hotels. Singapore — as a leading business hub — is at the heart of this shift.

1. The Rise of Premium Flexible Workspaces in Asia

In major Asian cities like Hong Kong, Bangkok, and Taipei, flexible workspace operators are moving upmarket. The focus is no longer just on providing desks, but on creating a professional, high-touch experience that appeals to corporates and high-growth companies.

Key characteristics of the premium shift in Asia:

• Grade A building locations in CBDs.
• Luxury interiors designed by international design firms.
• Concierge-style service with dedicated reception teams.
• Member-only amenities — private dining rooms, wellness lounges, and hybrid-ready boardrooms.

Examples across Asia:

• The Executive Centre (TEC) — Three Garden Road, Hong Kong; Taipei 101, Taipei.
• The Great Room — Gaysorn Tower, Bangkok; One Taikoo Place, Hong Kong.
• Arcc Spaces — Beijing Kerry Centre; One Marina Boulevard, Singapore.

2. Who’s Using These Spaces?

Premium flexible workspaces are no longer just for startups. Operators in Asia report growing demand from:

• Multinational corporations (MNCs) setting up project teams or client-facing hubs.
• Consulting and legal firms needing short-term, prestige locations.
• High-growth regional companies expanding into new markets without committing to long leases.

Examples include HSBC, McKinsey, and PwC using TEC facilities in various Asian cities, and project teams from Alibaba and Expedia working out of The Great Room.

3. Zooming In: Singapore’s Premium Workspace Shift

Singapore’s flexible workspace market mirrors the Asian trend but has unique drivers:

• Global HQ presence in finance, tech, and consulting industries.
• New Grade A developments such as IOI Central Boulevard Towers and Guoco Midtown attracting high-end operators.
• Focus on workplace-as-a-brand — companies want offices that impress clients and attract top talent.

Premium in Singapore includes:

• The Executive Centre — Marina Bay Financial Centre, One Raffles Quay.
• The Great Room — One George Street, Raffles Hotel Arcade.
• Arcc Spaces — One Marina Boulevard.

On the other hand, mainstream coworking brands such as WeWork and JustCo — while not positioned as budget, they appeal to a broad user base, from corporates to SMEs.

4. What This Means for Businesses in Singapore

For companies considering their next move, the premium workspace shift means more options for:

• Prestige without long leases — access top-tier buildings without signing multi-year contracts.
• High-end client hosting — private meeting suites, premium coffee bars, and curated events.
• Scalable growth — expand or contract quickly while keeping a consistent brand image.

This is particularly relevant for companies that frequently host international clients or need an office that reflects a high professional standard.

5. The Road Ahead

The next few years will likely bring:

• More premium launches in Singapore from regional operators like TEC, The Great Room, and even from the mainstream coworking brands like JustCo
• Possible entrants from global brands such as Mindspace or Expansive Workspace exploring the Asia market.
• Expansion beyond CBD — premium spaces in emerging business hubs like Paya Lebar and Jurong Gateway.

For decision-makers, now is the time to evaluate how flexible workspace solutions fit into long-term office strategy.

Final Thoughts: Finding Your Ideal Premium Workspace in Singapore

The shift toward premium flexible workspaces in Asia — and particularly in Singapore — reflects a broader move towards workplaces that combine prestige, flexibility, and hospitality-grade service. For decision-makers, this trend represents an opportunity to elevate brand image, improve client engagement, and remain agile in a competitive market.

If you’re considering a premium serviced office in Singapore, Tenant City can help you compare options across leading providers such as The Executive Centre, The Great Room, Arcc Spaces, etc. — ensuring you find the right location, facilities, and terms for your business.

To explore Singapore’s best premium workspaces and arrange your free consultation:
📞 Call or WhatsApp us at +65 9680 6996
📧 Email us at hello@tenantcity.com.sg